>> See Also: Tutorial on creating Automotive CGI
The timeless elegance of a black Porsche 911 inspired us to create a visual mix of abstraction and materialization - in complete compositional harmony. When Bakery Hamburg asked us to design a visual concept and pitch for this project, we where able to convince the client with our styleframes.
The beautiful ink-in-water patterns transforming (morphing) into the car were first shot in camera and then subsequently refined with the kind of CGI-work we like to deliver. It is a good example of how to combine real footage and CGI seamlessly.
Making of
Credits:
Client: Dr. Ing. h.c. Porsche AG
Production: Bakery Films
Agency: Kemper Kommunikation
VFX / Post: Storz & Escherich
Director: Florian Pack
DOP: Jan Prahl
Based in BerlinStorz & Escherich is specialized in concept and content generation for feature film, television, advertising, image campaigns, fairs and exhibitions. They provide the ideas, images, and processes to develop projects from beginning to end – filling the gap between advertising agencies, production companies and post houses. For more of thei work please visit http://www.storzescherich.de
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